creating amazing digital stuff

Online Marketing Bournemouth

E-creation delivers online marketing in Bournemouth helping businesses succeed. Most businesses understand the need for online marketing that works but only understand the value of online marketing consultancy over traditional marketing agencies, once they’ve used an agency like E-creation.

orange-tickE-creation specialises in online marketing combined with ‘psycholinguistics’ that produce measurable results with a competitive advantage for businesses requiring online marketing that works.

Challenges we have address included making online prices “feel right” to customers when equal to in-store prices? E-creation’s psycholinguistic approach was a ‘price pinning’ online strategy that introduced & seeded a more expensive ‘luxury’ version of the product with higher price point. This raised the category’s perceived price, allowing the previously ‘expensive’ product to fall into the ‘mid-range’ product price range.

E-creation’s online marketing in Bournemouth helps businesses to:

  • Access larger customer pools
  • Create new uses for products & services
  • Connect to cheaper suppliers
  • Reduce development & manufacturing costs
  • Increase speed of sales
  • Creating new web-based products
  • Enabling different delivery approaches

psycholinguistics

Psycholinguistics in online marketing strategy is just part of the marketing services on offer by E-creation.

We provide a complete marketing service starting with product consultancy & brainstorming to help E-creation to better understand your business. We have standardised brand & corporate identity analysis processes to ensure consistent, measurable differences between businesses that can be translated into tangible ‘markers’ that give your business its unique identity. These ‘markers’ can be applied within written copy, graphic design, mission statements & training materials.

We have called this process ‘BASIS’, as it forms the ground work to all of our marketing, design & development work, enabling E-creation to clearly identify what makes a business unique.

Online marketing campaigns we have created using psycholiguistic ‘markers’ include:

  • E-mail marketing for IBM
  • Flash animations for 3com
  • Multimedia CD-ROMs for City & Guilds
  • Online marketing for RBS
  • Digital presentations for National Cars
It is important to differentiate E-creation’s offering from the traditional marketing agency or marketing company. E-creation was born to provide digital & online marketing. We did not ‘evolve’ from a traditional marketing agency and because of our focus, our digital marketing reflects a deep understanding of how to use the technology.