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June’s ‘Digital fact’ – an introduction to Marketing Wheel

The introduction of the Internet & IT into the basic requirements for a successful marketing strategy means that today & tomorrow, businesses need to think about marketing in a different way. Many businesses think about the Internet as separate to traditional marketing and as a result, miss out on the true potential of the Internet…

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May’s ‘Digital fact’ – taking the initial design brief

One of the most difficult element in digital projects is getting the design ‘spot on’. Given the flexibility & opportunities that digital media such as CD-ROM and the web, during the design process, clients ‘learn’ what is possible and the final designs can be very different to initial concepts. E-creation uses a three step process…

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March’s ‘Digital fact’

Easily updatable websites – with content playing such an important part in how opinions are formed, it is essential to ensure that your websites are designed & built on a ‘component’ basis. This means that visual assets, menus & text can be used in a variety of ways making the creation of addition pages easier…